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SEO · Roofing

Roofing SEO for Roofing Contractors

Our roofing SEO puts your company in Google Maps and the top results when homeowners search for roof repair or a new roof, or for help after a storm. Every month you see the calls and estimate requests it brings in.

  • Pages for repair, replacement and storm damage
  • Map rankings in every town you roof
  • Calls and estimate requests tracked monthly

★★★★★ 5.0 from 27 Google reviews

Get Your Free Lab Report

A free SEO audit of your website, Google Business Profile and local rankings. No cost, no obligation.

5.0 ★

27 Google reviews

Since 2018

Serving the Twin Ports

390+

Calls a month to clients from Google

15,000+

Visits a month to client websites

Warning Signs

Signs Homeowners Can't Find Your Roofing Company

Roofing searches come in bursts. When hail hits Duluth and Superior, homeowners search in the same hour, and the roofers holding the three map spots get first crack at the inspections. Storm chasers from out of state go after those same searches.

A full replacement is the slow search. Homeowners take weeks over it. They weigh shingles against metal and look for a roofer who has worked on houses like theirs. Good roofing SEO wins both: the panicked search after a leak and the long one before a decision they'll live with for decades.

Roofing SEO is worth a look if:

  • You don't appear in Maps for “roof repair near me”
  • Storm leads go to crews from out of town
  • One page on your site lists every roofing service
  • Competitors rank in towns you work in every week
  • Search traffic drops to nothing once the snow comes
  • You can't say which jobs came from Google

Find out where your roofing company ranks today: get your free Lab Report.

What You Get

What Our Roofing SEO Covers

We start with the searches that turn into roofing jobs in your area: roof repair, roof replacement, storm and hail damage, ice dams, metal roofing, and gutters if you install them. Then we check where you rank for each one, town by town, against the roofers above you.

Every roofing service you want to sell more of gets a page, and so does each town you work in. That way Google can match a search like roof replacement in Hermantown to a page that answers it. Your Google Business Profile gets the right categories, your full service area and photos of finished roofs.

Roofing SEO includes

  • Keyword research for roofing searches in your towns
  • Service pages for repair, replacement and storm damage
  • Town pages for the areas you roof
  • Google Business Profile categories, services and photos
  • Listing cleanup so your address and phone match
  • Call and form tracking with a monthly report

Ranked before the storm, not after

A new page doesn't rank the week it goes live, and a storm won't wait for it. We build and strengthen your storm-damage page in the quiet months, so it's already showing when hail comes through in summer.

Reviews and the map pack

Map rankings lean on reviews as much as on your website. Our plans include automated review responses and review requests after each finished roof, so new reviews keep arriving through the busy months.

Plan Your Roofing SEO

★★★★★ 5.0 from 27 Google reviews

  • Element: $1,800/mo with a custom website
  • Compound: $3,500/mo, adds link building
  • Google Business Profile only: $500/mo
Get Your Free Lab Report (218) 464-9747

See full pricing →

The Method

How Roofing SEO Works With Us

Every project runs the same four steps, so you always know what's happening and what comes next.

EXP. 01

Observe

Free Lab Report. We measure your site and Business Profile and check your map rank for roofing searches against the roofers above you.

EXP. 02

Hypothesize

A plan by season. We pick the roofing jobs you want more of and the towns to win first, with storm pages ready before summer.

EXP. 03

Experiment

The work. Pages and profile first, then listings and technical fixes, in the order that should move the most calls.

EXP. 04

Scale

Monthly report. Calls, estimate requests and rankings for your roofing searches, in plain English.

Lab Result 01 · SEO · Roofing

A Roofing Site That Started at Zero

The website was brand new when our SEO started. For this Duluth roofer we did the keyword research, technical fixes, service and town pages, blog posts and link building. The roofer stays unnamed because other roofers in the area work with us too.

1,000,000+

Google searches that showed the site

12,000+

visits that came from those searches

1,800+

people who got in touch with the roofer

Totals over the life of one campaign on a new site. A different market or a different roofer will see different numbers.

Peer Reviewed

What Twin Ports Businesses Say

★★★★★ 5.0 from 27 Google reviews

Posted on Google Google
Kynze Lundeen profile picture
Kynze Lundeen
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Building the Dream Duluth has been a huge help in our business. They're incredibly easy to work with, transparent and want to see your business succeed as much as you do. We've been grateful to work with such a great company. Thank you!
Posted on Google Google
Daniel Howe profile picture
Daniel Howe
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Alex and Matt have been great to work with. Their website design is both stunning and user friendly. They are also just a text or call away when something needs to be updated or changed. Choosing Building the Dream Duluth for your marketing and website design will be the easiest decision you make for your business.
Posted on Google Google
Earth Exchange Upscale Thrift Store profile picture
Earth Exchange Upscale Thrift Store
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Amazing customer service!! Very knowledgeable and makes everything so easy!!
Posted on Google Google
Aiden Bachand profile picture
Aiden Bachand
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Great company to work with!
Posted on Google Google
White Pine Pet Care profile picture
White Pine Pet Care
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Alex and Matt made switching over our website hosting service easy, seamless, and stress free. They were able to take our existing website and revamp things we didn't even know we were lacking, and made existing features better. They were fantastic to work with and will be utilizing other services from them any time we need it. 1000% would recommend to any small businesses.
Posted on Google Google
Jacob Kaufman profile picture
Jacob Kaufman
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Alex and his team were tasked with building our bar and restaurant a website from scratch. I am proud to say they have exceeded our expectations! Our site looks fantastic. What sets them apart from the rest is the A1 customer service. They are extremely responsive with any edits, changes, or additions. I would recommend them to anyone in need of their services.
Posted on Google Google
Jessann Lazzaro profile picture
Jessann Lazzaro
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
They are fast and affordable and definitely made sure I was good to go every step of the way. I love working with these guys and my website is amazing! Definitely would recommend!
Posted on Google Google
Michael Ritland profile picture
Michael Ritland
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Alex and his team know what makes a website work and maybe more important...they know what makes them not work. If you need to start from scratch or just need a skilled web pro to make the small changes necessary to get your business noticed, Building The Dream Duluth can get it done for you.
Posted on Google Google
Lexy Land profile picture
Lexy Land
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
The Building the Dream Duluth team is wonderful. Alex has helped me with a couple of internet fixes for my business. The websites they've designed for a couple local businesses I know are beautiful and easy to navigate. I highly recommend Building the Dream Duluth!

FAQ

Roofing SEO FAQs

How long does roofing SEO take?

Map results tend to move first, within a few months of fixing your Business Profile. A competitive search like roof replacement in a bigger town takes longer, closer to six to twelve months of steady work. Your Lab Report shows how far you are from page one today.

Do you work with other roofers?

Yes. We work with more than one roofer in the area, which is why our Lab Results never name the company behind the numbers.

Can SEO bring in storm-damage and insurance jobs?

It puts you in front of homeowners searching right after a storm, which is when most of those jobs start. We build a storm-damage page for your area and keep your Business Profile active, so you're one of the first roofers they see.

Should we have a page for metal roofing?

If you install it, yes. People who search for metal roofing are usually far along in a replacement decision. A page that shows your metal jobs and explains the options gives Google something to rank for that search.

What does roofing SEO cost?

Our Element plan is $1,800 a month and includes a custom website plus the local SEO and profile work. Compound, at $3,500 a month, adds link building for tougher markets. If you only want your profile managed, that's $500 a month.

Still have questions? We're happy to help. (218) 464-9747

Ready to Rank for Roof Repair?

Your free Lab Report puts your roofing company next to the roofers who get the calls now.

Based in Superior, WI · Serving Duluth & the Northland since 2018 · 5.0★ on Google